Sean West, Co-Founder of Hence, describes a world that is increasingly unruly, driven by a triangle of politics, AI and law that generate new, synthetic risks. The book, UNRULY, provides CEOs and those who advise them and their teams, with novel strategies to fight back against global volatility. We built Hence Global to equip you to win in an unruly world.
"Sean West's novel and persuasive assertion that politics, AI, and law are converging to generate ever more challenging global risks makes Unruly critical reading for those at the helm of companies, government institutions, and non-profit organizations alike. And his prescriptions for dealing with the increasing unruliness around the world are of enormous value to those trying to navigate the new global order (and the growing disorder in it)"
- General David Petraeus, former Director of the CIA
“Unruly is truly a must read!...Readable, fun, worrisome, profound.”
- Gen. Wesley Clark, former NATO Supreme Allied Commander Europe
“A must-read guide for a complex, chaotic world…"
- Mustafa Suleyman, CEO of Microsoft AI
“West's 'Unruly Triangle' is a powerful new framework for understanding our chaotic present. By showing how technology, law and politics interact to create novel risks and opportunities, he gives business leaders a practical toolkit for navigating—and thriving in—an increasingly turbulent world.”
- Azeem Azhar, Founder of Exponential View
We wrote the book
on how to win in an unruly world
"Unruly stands apart for its clarity in diagnosing our current institutional breakdown, compelling framework for understanding the intersection of politics, technology, and law, and actionable guidance on surviving and thriving amid volatility. It should be required reading for all leaders, not just those running businesses."
". . . 'Unruly' remains an accessible read and will unquestionably also be of value to business leaders looking to better understand the geopolitical risk landscape. For intelligence practitioners looking to better advise them, “Unruly” provides an excellent way to better connect the geopolitical risk challenge to the business."
