Hence Blog

Search, See, and Evaluate

The Transparency Economy Was Incomplete – Until Now

Fueled by data and crowdsourcing, the “transparency economy” has arrived. Imagine you’re a business leader who wants to impress your client. It’s possible to find the tastiest restaurant to dine them or the best wine to gift them simply by reading reviews. You’ll have high confidence that the location or goods you chose will be of high quality because there’s so much information available in advance.

Yet what about when you need to select the right consultant for a bet-the-business digital transformation? Or the right lawyer for an important commercial negotiation?

There’s actually very little information publicly available and it’s nearly impossible to tell good from bad based on available opinions. You’re left to swim through the stories your lawyers and consultants tell you – in person, through their marketing, and through their branding – about how great they are. At best, you might be able to get a recommendation…